Aries Arise AW23
Next project
2022 - 2023
Graphics, Apparel Design, Illustration, Techpacking
As part of my role at Aries Arise, I developed a series of garment graphics for the AW23 collection, working from seasonal briefs informed by trend research and brand direction. The designs drew on recurring Aries references, including retro cartoons and motorsport culture, aligning with wider market trends at the time. Several of these graphics were selected for production and featured across multiple garments within the collection.
These pieces performed strongly, contributing to products that sold out and were restocked multiple times. The graphics were later re-used across subsequent seasons and extended into collaborations with brands including Puma and END.
This project strengthened my ability to translate trend research into commercially viable designs, while working within established brand guidelines and production constraints.